School of Business Distinguished Alumni Awards
Distinguished Alumnus of the Year
Assistant Vice President, Personalized Health, Inova Health System
Franziska Moeckel is the assistant vice president, Personalized Health at Inova. In this role, she oversees the strategy development for genomic test integrations for the health system.
Moeckel is the co-creator of MediMap® – Inova’s innovative pharmacogenomic testing program. With more than a decade of healthcare experience and a deep understanding of precision medicine integration, she is a respected thought leader in the field and consults on best practices for many national organizations. She is the recipient of the 2018 Greater Washington Health & Life Sciences Innovator of the Year award and was recognized as an Alumni Exemplar at the Mason Alumni Association’s Golden Anniversary Celebration.
Moeckel earned her Bachelor of Science in Marketing from George Mason University’s School of Business. She earned her MBA from the University of Maryland, as well as a certificate in Genomic Medicine and Bioeconomy from the Harvard School of Public Health. She has been published in peer-reviewed journals and trade magazines, quoted in industry-related books, and served on multiple national panels and boards.
In her free time, she enjoys traveling to exotic destinations, including dancing with the Masai in Tanzania and Kenya, and spending time with her family in Germany.
Alumni Service Awardee
Shareholder, Rubino & Company, Chartered
She is a true Patriot, and has remained an active member of the George Mason family, serving on the Board of Trustees of the George Mason University Foundation, and previously served as Board Chair on the Mason School of Business Accounting Advisory Board.
Her industry involvement includes serving on the Governing Council of the AICPA and as president of the Greater Washington Society of CPAs. Herrera is a passionate and driven leader and her contributions in the accounting industry and the importance of her trailblazing career as a minority have been recognized by being selected as a member of the AICPA National Commission on Diversity and Inclusion Committee, most recently appointed as an Inclusion Champion. Her other volunteerism efforts include serving on the Board of the Girl Scouts Council of the Nation’s Capital.
Herrera is married to her husband, Edwin, and together they have two children, Nicole and Pablo.