Jacob George has always aspired to be an entrepreneur. After taking a new product development course as a mechanical engineering student at the University of Virginia where he learned business concepts and strategies, he was convinced he needed to pursue a Masters in Management.
“We had guest lectures from local entrepreneurs who shared with us the importance of being able to manage a business. With aspirations of becoming an entrepreneur myself, this subject captured my interest and led me to the MSM program,” he said.
George graduated in spring 2017 and was named outstanding Masters in Management student, which he called an honor.
“I have thoroughly enjoyed my experience in the MSM program and can truly say that I will be leaving with knowledge and skills that I can apply in a professional setting. A lot of that can to be attributed to our cohort’s diverse background where we learned so much from each other by working together on projects and assignments, as well as to the faculty and the career services center that genuinely cared for the students’ success,” he said.
The program’s short completion time and location played a large role in George’s decision to pursue his graduate degree at Mason.
“The accelerated program was challenging and rigorous, but I knew at the end of the 10 months I would be able to walk out with a Masters degree. Also, the location right next to D.C. and the opportunities that presented as well as the global residency portion made the MSM program stand out from others,” he said.
In addition to being named outstanding student, George also placed in the top 10% of a GEICO marketing challenge that he participated in while a student in the Masters in Management program. The contest required students to create a marketing plan to promote renters insurance to millennials.
“The plan relied on the existing GEICO customer database, establishing relationships with real estate management companies in college towns, and student ambassadors for GEICO renters insurance. A majority of millennials have misconceptions regarding the costs and are unaware of the benefits associated with renters insurance and so persuading them to get renters insurance will only be by educating them about the product,” he said.
George currently interns with Glacier Point Ventures as a business analyst. He’s responsible for market research and financial analyses on startups and established companies in robotics, aerospace, and the defense industry.
While he still wants to be an entrepreneur, the Masters in Management has changed his career outlook in the short term.
“I now have the option to pursue a career in engineering or pursue a career in a business/management role,” he said.