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School of Business News

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The Dark Side of Customer Prioritization Programs by Rosa Vivanco -- Oct 18th 2013
Given their beneficial effects, business-to-business firms (e.g., government contractors) and business-to-consumer firms (e.g., airlines) use prioritization as a way of ensuring that their "top tier" customers receive incremental benefits and special treatment in return for their loyalty to the firm [...]
New Mason Innovation Lab Set to Open Jan 2014 by Jennifer Anzaldi -- Oct 14th 2013
We've all heard the stories about top innovative leaders brainstorming by building with blocks or playing games in recreation areas to promote innovative ideas. And now, George Mason School of Business is looking to bring some of that "playing" to Mason. In an effort to continue its commitment to innovation [...]
The Outstanding Supervisor Award, sponsored by the Mason Staff Senate, strives to acknowledge those supervisors who shine above all others. This year, School of Business' Jean-Pierre (J.P.) Auffret, director of executive programs was one of only 2 recipients of the award, selected from a pool of 18 [...]
The Emerging Business Leader Awards honor one graduate and one undergraduate student who have demonstrated the desire and aptitude to become an outstanding business leader and a distinguished representative of Mason's School of Business. This year's winners were Seth Whetzel and Javier Perez Navarrete [...]
Taking the Classroom to Beijing by Rosa Vivanco -- Sep 30th 2013
A group of eight School of Business students got the opportunity to see the world's second largest economy firsthand. They participated in the pilot section of the SOM 498 Capstone course offered in Beijing, China this past summer. Management professor, Yan Ling, taught the two and a half week course [...]
According to recent government data, nearly one third of South Koreans will be aged 65 or older by 2040. An increase in a country's elderly population can have serious implications especially if there is a decrease in the birthrate, as is the case in South Korea. This situation results in a shortage [...]
How Are Your Donations Spent? by Jennifer Anzaldi -- Sep 16th 2013
Often it is encouraged that donors ask charities what percentage of every dollar spent will be used for overhead and what percentage is actually used on the cause. But how many of us ask when our donation will be spent? Would it make a difference in your giving behavior if an organization that fights [...]
some people define themselves by their careers, by the industry they work in or their particular specialization. Cardullo has defined himself by curiosity and a passion for problem solving. He is an experienced engineering and management professional, a prolific inventor and entrepreneur, a teacher, [...]
"I am honored to represent Mason at the University of Hohenheim and believe this on-site experience with a university abroad will afford me the ability to forge new study abroad opportunities for our students as well as gain a better understanding of how a university abroad incorporates global initiatives [...]
Major Factor Facing Managers: Turnover by Jennifer Anzaldi -- Aug 13th 2013
What assets are most important to an organization? When reviewing the balance sheet, great time is spent weighing assets, liabilities, and equity, but what is often forgotten is the value of human capital. An organization's employees and their knowledge and ability to perform are one of the most important [...]

George Mason University School of Business

Ranked by U.S. News & World Report in the top 10 percent of all AACSB accredited business schools, the School of Business is one of only 25 percent of business schools accredited in both business and accounting by the Association to Advance Collegiate Schools of Business (AACSB) International.

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703-993-1880

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