Latino Business Alumnus Continues to Lead at Mason

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Recently graduated from George Mason School of Business, Daniel Logrono, BS ISOM ’20, didn’t wait to give back. Still fresh in his mind, Logrono’s memories as a student inspire him to serve as president of the Latino Alumni Chapter, and impact more students and alumni, encouraging them to remain Patriots for life.

Daniel Logrono
Daniel Logrono

Though he’s the first in his family to be born in the United States, he’s not the first to have graduated from college stateside. In fact, both his mother Veronica Enriquez, BS Biology ’93, and aunt Elsa Wright, BS Decision Science ’90, are alumnae of Mason, his aunt from the School of Business. “Education was very important to my grandfather,” says Logrono. “He moved the family from Ecuador to the United States, where they became citizens, pursued higher ed, and began successful careers.” Logrono’s father, too, came to the country in the 80s from Ecuador to pursue his American dream. Guided by the examples of his parents, Daniel Logrono embraced his studies at Mason, and got involved with the Hispanic Student Association (HSA) and the Aguilas Mentoring Program, where he became vice president before graduating. He excelled academically, continuing the Mason legacy begun by his mother and aunt.

At the School of Business, Daniel Logrono sees students from many backgrounds and cultures pursuing a common goal. The biggest advantage of a multicultural environment that he sees is learning about diverse perspectives and ideas. “I strongly encourage business students to keep an open mind and learn from others who may have a perspective different from their own,” he says. “Come to as many Mason and School of Business events as possible and don’t be complacent in doing things a certain way just because that’s how you’ve always done it.” Through his continued involvement at Mason, Logrono has enjoyed not only celebrating his own culture, but also learning about others. He hopes that non-Latino alumni feel welcome to participate with the Latino Alumni Chapter.

Alumni engagement is important to Logrono. After transferring to Mason from Northern Virginia Community College, he made connections with older students and alumni through extracurricular organizations, enabling him to hone leadership skills. “My biggest objective as president of the Latino Alumni Chapter is to increase our member base,” he says. “I want to remind alumni of their positive experiences at Mason and give them a reason to reconnect.”