George Mason UniversitySchool of Business
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Dakin, Shaun

Focus:Adjunct Faculty
Academic Unit:Marketing
Positions:Adjunct Faculty
Office Hours:By Appointment
  • MBA, Thunderbird School of Global Management
  • BA - Government, Colby College

Dakin manages the corporate training division of Webbmedia Group. He is a social media expert who specializes in brand building, management and marketing, and issues surrounding public/ private information. He started a non-profit, The National Political Do Not Contact Registry, in 2007 to fight for voter’s privacy rights and to fight against those evil political robocalls. In the space of a year he took the organization from a start up to over 200,000 members and he became the spokesperson for voter privacy throughout the nation. During that time he testified in the U.S. Senate and was on CNN, MSNBC, NPR, XM Radio, NBC, CBC, and ABC. Dakin is most proud of helping to introduce the Robocall Privacy Act with Senator Feinstein.
As the founder of the NPDNC Registry Dakin won the Mashable.com Open Web Award in 2008 for the use of social media by non-profits and was nominated as being one of the top 15 Twitter moments for 2008 and as one of the most influential Washington, D.C., based social media experts.
Dakin loves to teach, speak, and inspire people with how technology can solve problems for people, organizations and society. In 2009 he founded the series of un-conferences called PrivacyCamp based on the barcamp model and open space technology. PrivacyCamp has evolved to become the world’s primary event for business, academia, advocates and policy folks to get together to discuss privacy related issues. In this capacity he runs the weekly privacy chat called #PrivChat, a Twitter discussion. In addition he is a fellow at the Future of Privacy Forum and an adjunct professor at George Mason University's School of Business.

Dakin started his career as a teacher in Japan and then a corporate trainer in the States. He has worked at companies such as FedEx, Fannie Mae, IXI Corporation, Laureate Education, and the Motley Fool. He received his BA in government from Colby College and his MBA from the Thunderbird School of Global Management. He lives in Falls Church, VA with his wife, son, and two dogs.