George Mason University's School of Business is an acknowledged center for global business research.
Faculty take a multidisciplinary approach, with the goal of ensuring that business can be a force for the greater good.
Faculty publish in leading business journals on wide-ranging global business issues, are cited by the press, and are actively engaged in making discoveries to address a wide set of societal and institutional challenges.
Three pillars define the real-world impact of Mason Business thought leadership:
Safeguarding our planet and societies from the crises identified in the United Nations Sustainable Development Goals (SDGs). Recent highlights include:
- Are Electric Cars Really Green? mic.com
- CPG Can No Longer Afford to Harm the Planet AdWeek.com
- Supporting the Honey Bee to Make the World a Better Place School of Business News
- Embedding the SDGs into Business Education The PRME Blog
Preparing global organizations and professionals for the massive technological changes that are reshaping business.
- Facilitating a Paradigm Shift: An Acquisition Playbook for the Information Age School of Business News
- As Offices Reopen, Hybrid Onsite and Remote Work Becomes Routine SHRM.org
- How to Manage Performance Evaluations in the Work-From-Home Era New York Times
- Employees Are Working An Extra Day In Unpaid Overtime Each Week Forbes.com
Fostering the creative problem-solving skills needed for success in an increasingly unpredictable world.
- Pandemic Provides Opportunity for Stretching into New Careers SHRM.org
- Using Geospatial Technology to Promote Economic Development of Africa School of Business News
- Prince Harry isn't the first famous name in tech, but his role at S.F. startup is rare San Francisco Chronicle
- For $40/Month, Equinox's Variis App Is Now Accessible to All Well+Good
School of Business Faculty Research
- November 10, 2022On the morning of Wednesday, October 26th, George Mason University professor Suzanne C. de Janasz conducted her first-ever negotiations workshop for female high school students at McLean High School in Northern Virginia. An enthusiastic audience of about 100 young women came to hear de Janasz explain why negotiation is important for women of all ages and walks of life, and how to build negotiating skills for the future. De Janasz, an organizational researcher who holds a joint appointment in the School of Business and the Carter School for Peace and Conflict Resolution, says there is a pervasive cultural bias against women who ask for what they deserve. The negative labelling begins in childhood, with terms such as “bossy” being applied to more assertive girls.
- November 2, 2022It’s 9 am. Do you know where your team members are? Before Covid, the answer was simple: They were – or were expected to be – in the office. The pandemic erased that certainty and accelerated the pace toward work-place flexibility. As we move forward in our post-covid work environment, employees are strongly indicating their preference for flexibility and self-determination regarding their working environment. A portion of the workforce will desire to stay at home with high flexibility, whereas others will return to the office by choice.
- October 19, 2022For most drivers in the U.S., obeying a stop sign upon approaching an intersection is an unavoidable annoyance. But for Mason finance professor Jiasun Li, it’s a problem waiting to be solved. His recent working paper proposes a simple and economical improvement: removing one stop sign from every four-way intersection. According to his calculations, this would boost not only driver safety, but environmental sustainability as well.
- October 12, 2022Corporate social responsibility (CSR) has been on the business leadership agenda for more than 50 years, yet executives and corporate boards still demand to see the "business case" for CSR. Clearly, CSR’s familiarity as a concept has not translated into coherent ideas of where it fits into the cost-benefit calculations that motivate business strategy. A forthcoming article in the Journal of Financial and Quantitative Analysis by Lei Gao, associate professor of finance at George Mason University School of Business, Jie (Jack) He (of University of Georgia) and Juan (Julie) Wu (of University of Nebraska – Lincoln) goes beyond the business case to form cause-and-effect connections involving companies’ CSR efforts.
- September 28, 2022As Jenelle Conaway, assistant professor of accounting at George Mason University School of Business, says, “Being able to compare companies more easily makes for more efficient investment choices. And that scales from the individual level up to banks choosing who they lend to, and companies choosing who they want to merge with and acquire.” Her recent research finds that comparability trends have grown complicated.
- September 26, 2022Jingyuan Yang, an assistant professor of information systems and operations management at Mason's School of Business, is at the forefront of AI research that aims to crack the codes of the physical world. Her results so far point toward innovative solutions for some of the biggest societal, governmental, and business challenges we face.
- September 22, 2022Exceptions may prove the rule, but they must first be explained. That is why finance researchers are drawn to the distress anomaly-- a well-documented phenomenon that challenges the risk-return paradigm in equity markets. Generally, higher-risk investments are expected to yield higher returns than safer, more stable securities. In recent years, however, studies have shown that high-credit-risk securities for companies in distress – i.e. when their already-low credit rating is being downgraded -- realize abnormally low returns compared to non-distressed securities of the same or lower risk. Academics have proposed a range of rationales for this puzzle. Alexander Philipov, finance area chair and associate professor at George Mason University, says they mainly fall into two categories.
- September 20, 2022Selling is inseparable from relationship management. In the past, the one-to-one "human touch" of a salesperson compensated for the standardized nature of their wares. However, today's sales environment tends towards customized solutions and co-creation with the client, especially in the B2B space. In many cases, these trends have greatly increased the network of stakeholders whom salespeople are obliged to keep happy. Research shows that B2B customers benefit from being more involved in the process, but what about the sales force? Does their increased interpersonal burden translate to higher risk of burnout? George Mason University School of Business Marketing Area Chair Jessica Hoppner's recently published paper in Industrial Marketing Management, co-authored by Paul Mills of Cleveland State University and David A. Griffith of Texas A&M University, finds some surprising answers.
- September 14, 2022Today's workforce might best be described in terms of tumult: Great Resignation, Great Retirement, Great Reshuffle, etc. In this "new normal," managers must learn to navigate a state of continual transition in their teams and organizations, while keeping up with day-to-day demands. Likewise, George Mason University School of Business Management Professors Sarah Wittman and Kevin Rockmann believe that it is time for scholars to change the way they think about role transitions to better align their theories with our increasingly uncertain world.
- September 8, 2022We’ve all become familiar with the pandemic-related reasons behind the upheaval in the labor market, as well as the standard-issue solutions like trying to infuse work with purpose or offering employees remote working. While these are practical suggestions, they have not restored stability to the workforce. It is our contention that any broad-brush advice for retaining employees in the current environment will be insufficient. Whether managers like it or not, employees will demand sensitivity and adjustment to their psychological needs as individuals.
- August 30, 2022In her 2021 PhD dissertation, Ashley Yuckenberg, a trained journalist and assistant professor of business communications at Mason, plumbs the ethical quandaries of crisis coverage—and provides a framework for guiding journalists through them.
- August 16, 2022Long before COVID was a household word, Dr. Ajay Vinzé, now dean of Mason’s business school, helped pioneer a collaboration with public-health officials in Maricopa County, Arizona, to help predict possible outcomes of various interventions as part of research on pandemic response. Vinzé calls this nearly decade-long partnership “a major part of my research and professional journey.”
Faculty Teaching, Research, and Engagement Awards
- December 14, 2021Leila Austin, assistant professor of Business Foundations, was named one of the 2021 Dean’s Teaching Faculty Fellows. Austin, who has been with the School of Business for the last five years, truly values her role as an educator.
- December 8, 2021Gretchen Hendricks, instructor of Business Foundations, was named one of the 2021 Dean’s Teaching Faculty Fellows. While Hendricks joined the Foundations area in 2016, this wasn’t her first position with the School of Business.
- November 30, 2021Jeremy E. Plotnick, director of the minor programs at the School of Business, was named one of this year’s Dean’s Teaching Faculty Fellows.
- President-Elect of the George Mason University Alumni Association Named 2021 Dean’s Teaching Faculty FellowNovember 9, 2021Christine Landoll, director of Business Engagement and instructor of Business Foundations, was named one of the 2021 Dean’s Teaching Faculty Fellows. Landoll graduated from the School of Business in 1989 with a Bachelor of Science in Accounting, and again in 1992 with a Master of Science in Taxation.
- November 3, 2021For Brad Greenwood, it’s all about the students. His demonstrated contributions to teaching (in addition to research and leadership/engagement) puts him among the “best of the best” says Dean Maury Peiperl, honoring Greenwood with a 2021 School of Business Dean’s Scholar Award.
- October 27, 2021Brian K. Ngac, instructor of Information Systems and Operations Management, was named one of 2021 Dean’s Teaching Faculty Fellows. Ngac, a soon to be Triple Patriot, graduated from George Mason University in 2016 with a bachelor’s of science and again in 2017 with his master’s of science both in Applied Information Technology. Ngac is currently pursuing his doctorate in Information Technology at Mason’s College of Engineering & Computing.
- October 21, 2021Victoria M. Grady, director of the MS in Management program, was named one of 2021 Dean’s Teaching Faculty Fellows.
- January 7, 2021Heather Vough, associate professor of management, is one of four faculty at George Mason University School of Business to be named a recipient of the 2021 School of Business Dean’s Scholar Award.